Their joint efforts resulted in activities, such as conferences and cultural projects, as well as public policies that taught important lessons at the local level and in the areas that were popular for cycling.
The Zona Bici company emerged as one of their achievements, bringing to life the dream of having an organization to focus on the promotion and adoption of healthy lifestyles, people’s well-being, and care for the land.
Thanks to this project, as well as to other efforts to raise awareness about floriculture, Jardines de San Nicolás opened its doors to the public, allowing visitors to experience everything it has to offer via an alliance with the company and Comfama, a family compensation fund. A commitment was made to work jointly with the flower farm’s employees and management to help others fall in love with Colombian floriculture and understand its significance.
Employees and managers showcased their work and shared their expertise with visitors. People of all ages can visit the farm and learn about flowers destined for export and how they are grown, acquiring not only social and cultural skills, but also life skills while enjoying a ride on a bicycle, the ultimate sustainable mode of transportation.
Today, the people who work at Jardines de San Nicolás are proud to show off their work to those who, in awe as they visit the farm, learn how flowers are planted and cared for, becoming inspired to set the goal of contributing to a sustainable land.